Archives of #CTA

8 Landing Page CTAs Designed to Convert

A well-executed landing page CTA is an essential element in transforming a random page visitor into a qualified lead. A landing page is one of the best ways to get leads for your business online. When paired with a great ad, a well-crafted landing page acts as the next step in the conversion process by […]

8 Steps to Increase Conversions from Your Digital Advertising Campaign

In the world of digital advertising, there are a slew of metrics that can help you track the success of your campaign. Click-through rate (CTR), cost-per-click (CPC), impression count, engagement rate and overall reach are all measures, to a certain extent, of how well your ads are performing. However, if your ultimate goal is high […]