Archives of #CTA

8 Landing Page CTAs Designed to Convert

A well-executed landing page CTA is an essential element in transforming a random page visitor into a qualified lead. A landing page is one of the best ways to get leads for your business online. When paired with a great ad, a well-crafted landing page acts as the next step in the conversion process by […]

9 Steps to Creating a Better User Journey for Your Digital Campaign

Click-through rate (CTR), cost-per-click (CPC), impression count, engagement rate, and overall reach are all measures, to a certain extent, of how well your ads are performing. However, if your ultimate goal is high sales volume (and whose isn’t?), there’s only one metric that really matters: conversion rate. Your conversion rate, plain and simple, lets you […]