The Hardest Question We’re Ever Asked

by Jeremy Gendelman, PIN Business Network What do you do, exactly? We get that a lot. Our response has typically been along the lines of: We’re a data company that does digital marketing. We’re a digital company that...

Cinemagraphs – A Living Image

by Taj Nahar, PIN Business Network If content is “king”, then video content is the protector of the realm. These days, it seems like you can’t go anywhere on social media without seeing some type of video content w...

Bidding on Your Own Brand

by Monica Paici, Internal Marketing Director, PIN Business Network Google’s online advertising program, AdWords, uses an auction model, and your bidding strategy helps determine where and when your ads appear. Bidding ...