Blog

PIN Business Network Launches Revamped Website and Brand Architecture

PIN Business Network is proud to announce the launch of our new website and updated brand architecture, both of which coincide with our expanding role as an industry leader in data-driven digital marketing. Our new site takes the user on a cleanly laid-out journey of PIN, painting a clear message of who we are, what […]

Facebook Introduces New Rules for Custom Audience Targeting

Stemming from recent public data privacy concerns, Facebook is in the midst of rolling out changes to its paid advertising platform. Along with the phased elimination of Partner Categories worldwide, European countries such as the UK, Germany and France have already seen changes take effect in relation to the Facebook Custom Audiences feature; and the […]
Creative apps

10 Great Apps to Boost your Digital Marketing Creative

Putting together impactful creative for your digital marketing campaigns is key to establishing brand authority and determining how well your message is received. With mobile applications continuing to become more prevalent and practical, graphic/web design on-the-go is providing creatives with a faster, more efficient and more precise way to enhance both photo and video assets […]

8 Landing Page CTAs Designed to Convert

A well-executed landing page CTA is an essential element in transforming a random page visitor into a qualified lead. A landing page is one of the best ways to get leads for your business online. When paired with a great ad, a well-crafted landing page acts as the next step in the conversion process by […]
Reputation Management

How Reputation Management can Bolster Your SEO Strategy

With the vast majority of consumers scanning online reviews before buying, reputation management software can be a powerful tool for any business wanting to stay visible and reputable online. Over 90% of consumers use online reviews to influence their purchase decisions. That means, nine times out of ten, if your business has no reputable presence […]

How Call Tracking Can Help Grow Your Business

By implementing call tracking in your marketing plan, you can analyze and track the marketing channels that drive leads-by-phone — and thus optimize your ROI.   40% of businesses who invest in marketing say that their top challenge is measuring the ROI of their marketing activities. With the takeover of digital and the number of marketing […]