Dental Practice Lead Generation Resulting in New Patients

Posted inCase Studies, Healthcare

The Problem

A local Dental Practice opens in competitive suburban-Denver market and needs a lead generation strategy to generate new customers.

The Strategy

  • Utilize 1st and 3rd-party data to build custom Audience Profiles.
  • Safeguard the entire digital footprint and improve Search Engine Optimization.
  • Develop local-targeting strategy and deploy with email, DoBizLo Deals, and AdWords.
  • Optimize using site-based analyses, retargeting algorithms, and Advanced Modeling.

The Results

A 40% Increase in New Patients. Within 2 months data insights are now driving an improved marketing and business strategy. The dental practice reached unique customers in the Denver Market each week with micro-targeting strategies.