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All posts of Laura Cromwell

Podcast: Let’s Talk Data Privatization

Due to the Chinese-owned TikTok app having less-than-ideal standards of data security for its users, the importance of data privatization needs to be talked about. PIN Business Network prides itself on keeping user data under lock and key to ensure nothing runs the risk of becoming leaked or compromised.
pouring out liquor on prohibition

Marketing, Data & Liquor 100 Years After Prohibition

Whiskey-Soaked Numbers: How Data Transforms Alcohol Sales One hundred years ago today, the 18th Amendment, known as the Volstead Act, was enacted to place a federal ban on the production and sale of “intoxicating liquors”. Spurred by conservative religious groups, the Woman’s Christian Temperance Union, the Anti-Saloon League, and social progressives across all political parties, […]
millennials working at a cafe

Podcast: Working With Millennials

Millennials are taking over the workforce, here’s how to keep them engaged & empowered. With Boomers retiring and Gen X-ers and Xennials sharing a workspace with Millennial employees, it can be hard to bridge the gap between different generations. Here at PIN, it’s predominantly Millennial-aged talent that fills the roles which are needed in today’s […]
big data

Podcast: Why Big Data Matters to Businesses

With so much talk about Big Data and the new waves of marketing in the Digital Age, there’s been a lot of discussion on how to use data to benefit various industries Big Data can provide insights a consumer’s wants and needs and provide a roadmap for how you can get in front of new […]

Why Children’s Hospital Colorado Is One of the Best Websites I’ve Ever Seen

From an SEO perspective, Children’s Hospital Colorado is how every website should look. When you work in SEO, you can’t help but look at websites differently than everyone else. You keep tabs on how quickly a page loads, you judge the content quality – or lack thereof – on each page, and if you have […]